Introduction Search Engine Marketing (SEM) is a digital marketing strategy used to increase the website’s visibility in search engine results pages (SERPs).ContentsIntroductionImportance of Search Engine MarketingHow Does SEM Work?Examples Of Ad Networks on the Search NetworkAdvantagesDisadvantages While the industry term previously referred to organic search activities such as Search Engine Improvement (SEO) and paid, it … Continue reading Search Engine Marketing – Introduction, Importance, and More