What is Brand Management? Brand Management is the process of controlling how a company markets a product or brand so that people continue to buy it or buy more of it:ContentsWhat is Brand Management?7 Characteristics of a Brand ManagementThere are many Types of BrandsThree Advantages of Brand ManagementMain Brand Management BenefitsBrand Management PrinciplesConclusion The company … Continue reading What is Brand Management? – Characteristics, Types, and More